The catchcry for this is a woman rebuffing the advances of younger men. This isn't true. It's not about the age difference. It's the fact that she doesn't want to date with another colleague again as this age issue is resolved within the first couple of minutes in the series where we discover she's only a year older than him. That's right. A YEAR. Shows some insecurity issues for the ppl who actually promote and produce this webtoon and series if they think a year's diff between a woman and a man is a huge deal.

That aside, this show is a huge WTF for Rowoon. It doesn't showcase his full abilities at all and as a character Hyun Seung was flat and without personality. What does he like? Whatever Soon Ah likes. What makes him happy? Whatever makes Soon Ah happy. What's his favourite food? Whatever is Soon Ah's favourite food. *facepalm* It's quite a change watching him play a doormat in this whole series where nothing really happens. I stayed with it till the end because the cosmetics industry insides was interesting to watch and I love series where you get a good idea of an occupation from the characters' lives and She Would Never Know delivers on this at least. But the unlikely pair of older sisters that Hyun Seung has, and the going-ons of their love life was just a whole bunch of fantastical BS on display. Ji Seung, the older sister who is a successful entrepreneur and gorgeous is single. She is courted by Soon Ah's big boss, Jae Woon, who is a chaebol heir and single and is interested in her to the point of stalking her. He says the most weirdest things to her and she is all submissive and accepting of his behaviours because Korea and women apparently *rolls eyes*. Yun Seung, the oldest sister I think, is the "successful" woman and person of them all because she's married with a kid. She tries to match her siblings off asap and has trained her daughter to be focused on only appearances and boyfriends. Excellent. No need to educate the little girl, just prance her off to some escort service since men and skin beauty is prioritised highly in her metaphorical books. Those industries like the girls young and vacuous anyway.

The whole Jae Shin and Hyo Joo arc is weird AF. If he was really interested in Soon Ah and not Hyo Joo his behaviours and actions would not have been as it was in the series. The Jae Shin character behaved that way solely because the execs wanted to drive through the point about him being a cheater but the implausibility of how he treats her and keeps her in the dark stretched the suspension of disbelief too much that I just dumped this whole character. I couldn't take him seriously at all. He was just a pawn to act in whatever way fitted the plot and not a real organic character that was believable. It's quite a common trait anyway in Korean writing to have things be plot oriented rather than character oriented, which makes for implausible characters behaving in implausible ways.

Anyway, the only blimp that happens in Soon Ah and Hyun Seung's r/ship was her having some attack of doubts in Paris when he visits her. All that is resolved when she returns to Korea after her Parisian assignment and decides she wants him after all. And like the doormat that he is, of course he returns to her. Predictable. Then there's a wedding in the end and that's it.

A lot of blahs in between but not a lot of real substance to this series. All the characters are dull, boring and flat. I felt like I was watching ppl going through the throes of life post-lobotomies, tbh. You could replace druggies with the actors and you'd get the same spaced out results playing surreal situations that go through a predictable trajectory.

Rewatch value is -10.

I really wouldn't even recommend anyone watching this unless they were interested in marketing, esp retail marketing, as this is portrayed well in the series. The characters are shallow and dull and the story is just a bunch of nothing. Watching grass grow would have a better rewatch value.