all the character in the show was very cute including their stories too are well developed.although the show mainly focuses on the main leads it's kind of also focused on the side characters too and on their conflict too.I liked both the main leads and the side characters personality and stories.the side characters are the comic relief when something depressing or sad happens in the show . i also like the fact that there where shipping the CEO Kim Jae Min [President of Gyeoroo] (Kim Tae Woo) with Go Yoo Sun [Director of Gyeoroo] (Kim Yoo Mi) they do make a cute couple along with
Park Hoon [Marketing team] (Kang Gi Doong) and Oh Ji Yul [Editorial team] (Park Gyu Young) these 2 were by far my favorite especially when anyone shout at them they kinda reminds me of a scared little cat that's just adorable. This show was satisfying to watch and it was also cute and yes the chemistry between the ML and FL are there.